There were some people (I was one of them) who were wondering if Collaborate would be the successor to the Hyperion Solutions conference just with a lot of other Oracle products thrown in. The Hyperion attendance fell from 2008 to 2009, so it wasn't surprising when the Collaborate organizers decided to cut the Hyperion/EPM presentations at Collaborate 2010.
While IOUG historically has some Essbase and OBIEE presentations (and in 2009, Quest had a couple of general EPM sessions), the main Oracle EPM/Hyperion/Essbase group at Collaborate is OAUG since they inherited the mantle of the old HUGs (Hyperion User Groups). Everyone was curious as to how many presentations OAUG would allot to Hyperion in 2010.
Looks Like About 35 Sessions from OAUG
Not including the ones from IOUG and Quest (because it's way too hard to figure out from their sites which ones are Oracle EPM specific), OAUG has approximately 35 sessions devoted to Oracle EPM (Hyperion and Essbase). I got this number by going to the OAUG Presentation Search and selecting "Hyperion EPM" (which doesn't make a lot of sense product naming wise, but whatever). It gave me the following list:
- "How Workforce Planning and Oracle Data Integrator restored sanity" by AdvancedEPM Consulting, Inc.
- "Sub Ledger Accounting in Release 12 Technical Perspective" by AST Corporation
- "Creating a Hyperion Planning Solution with Full PeopleSoft Integration in Under 90 days" by Berlin Packaging
- "Soaring through Economic Turbulence with Oracle's Strategic Finance and Crystal Ball" by Blue Stone International, LLC
- "Product Cost Modeling Using Oracle Business Intelligence and Hyperion Planning" by Calix Networks, Inc.
- "Becoming The Cube Whisperer" by Catholic Health Initiatives
- "Implementation of Hyperion EPM Systems Integrated to Oracle EBS" by Coherent, Inc.
- "Consolidate Oracle EBS, Hyperion EPM and other Apps onto one set of hardware by virtulization" by Cricket Communications
- "Integrated Business Planning" by Emerson
- "Hyperion Financial Management(HFM): Design Considerations in HFM for External & Management Reporting" by Hess Corporation
- "Using the Hyperion Financial Management (HFM) API to Create Custom Solutions" by Interpublic Group of Companies
- "Best Practices in Consolidations" by interRel Consulting
- "Introduction to Hyperion Financial Management and FDM" by interRel Consulting
- "Finding Profitability in 8 Weeks: An Introduction to Hyperion Profitability & Cost Managemen" by interRel Consulting
- "Using Essbase Outside of Finance: Challenging Requirements for Performance Accountability" by interRel Consulting
- "Oracle Hyperion Smart View For Office New Features & Integration Points" by Kerdock Consulting
- "Revenue Planning: When is detail it appropriate and how will it impact my Planning implementation" by Kerdock Consulting
- "What's New for Version 11: Hyperion Financial Management" by Kerdock Consulting
- "Hyperion Planning for Higher Ed: Business Considerations at Rice University" by Kerdock Consulting
- "Advanced Financial Master Data Management with Oracle Hyperion Data Relationship Management" by Key Performance Ideas, Inc.
- "Cash Flow Reporting Within Hyperion Financial Management" by Laureate Education Inc
- "Leveraging Your Hyperion Investment for Non-Financial Operations" by Linium
- "Enterprise to Hyperion Financial Management: Improving efficiencies and reporting at TSYS" by MarketSphere Consulting
- "Security in Hyperion Fusion 11" by MindStream Analytics
- "Be "Productive Day One and Ensure User Adoption with Oracle User Productivity Kit and Oracle Tutor" by Oracle
- "Oracle's Strategy and Roadmap for Oracle's Hyperion Performance Management Applications" by Oracle
- "Integrating Risk and Compliance Strategies The Latest in Oracle GRC Applications" by Oracle
- "Introduction to Hyperion Enterprise Planning Solutions" by Oracle Corp Inc., Boston
- "Integrated Operational Planning - Bridging The Gaps Between Finance, Operations, And Sales" by P3 Solutions
- "Key Success Criteria for Oracle Hyperion Planning and Oracle HFM Integration" by Ranzal
- "Mission Critical! Implementing Highly Available Global Oracle-Hyperion EPM Installations." by The Hackett Group
- "Strategies for Helping Government Agencies Optimize Oracle BI Tools and Processes" by The IRUS Group, Inc.
- "Optimally Leverage your Oracle Hyperion Investment" by TUSC
- "Essbase Tuning & Optimization at USADrug" by USADrug
- "Financial Reconciliation to Reporting (RTR) Town Hall Meeting" by VeriSign Inc
Now the reason I'm saying that there are "about 35 sessions" is that some of the ones listed don't really seem like EPM presentations (like #2, #25, and #35 above). Keep checking http://oaug.collaborate10.com/agenda/search because I'm sure they'll reclass everything correctly at some point.
There is a major scarcity of Essbase presentations. There are two that mention Essbase in the title and judging by the abstract, #6 is also an Essbase presentation. That means OAUG will have just 3 Essbase presentations. Of course, you can't really expect all the products to be covered well with only 35 presentation slots.
I also find it really interesting that Oracle was only given 3 presentations and that's 3 if you include #25 above which really isn't related to EPM. That puts interRel in the peculiar spot of having more Oracle EPM presentations than Oracle does. If anyone from Oracle would like to co-present one of the interRel ones with us, send me an e-mail and I'll be happy to split the presenting workload with you.
Should I Bother Going?
It's quite clear that Collaborate is no longer trying to be a national conference for Hyperion. Even once you add in the content from IOUG and Quest, it's clear that Collaborate seems to be aiming to provide just enough Hyperion content so that people going to Collaborate for other products can feel happy if they also own Hyperion. If you are primarily interested in learning about Hyperion, skip Collaborate in 2010 and go to either one of the regional OAUG EPM Connection conferences or the national ODTUG Kaleidoscope conference. It's not worth it to spend between $1,385 and $2,125 on Collaborate for this little content.
Is there any reason to go to Collaborate 2010 if you only care about Hyperion and Oracle EPM? Well, it is in Vegas, and for some of us, that's the only reason we need.
A Word to Hyperion Vendors
And some free advice to Hyperion-centric consulting firms: if your company primarily does Oracle EPM, I'd save the money you were going to spend on a Collaborate booth and exhibit at Kaleidoscope and EPM Connection. There just won't be enough Hyperion attendees to make the ROI worth it to have a major presence at Collaborate. Ignore this advice if you want, but don't complain when the majority of the Hyperion attendees at Collaborate are other Hyperion partners who made the same mistake.